• In the dynamic landscape of the bakery, confectionery, chocolate and ice cream industry, the 3 days of Expo Nova Pan 2025 brought together professionals, enthusiasts and innovative solutions under one roof.
Organized at the Nova Pan Group headquarters in Brașov, the event, which took place on March 27, 28 and 29, demonstrated the company's desire to build solid bridges between technology, creativity and the real needs of its partners, leaving a strong impression on everyone present.
With over 500 visitors and about 50 industry partners, equipment and raw material suppliers, consultants for European funds and technologists, Expo Nova Pan 2025 It represented a unique opportunity for networking and exchanging experiences, strengthening relationships between manufacturers, suppliers and industry specialists.
The event was designed as an integrated platform, where state-of-the-art technology, live demonstrations and networking created an environment conducive to the exchange of ideas and practical solutions. Nova Pan brought to the fore over 100 professional equipment and more than 10.000 accessories available in the Cofetarul Isteț portfolio, giving visitors a clear picture of the diversity and quality of its products.
The gelato sector in the foreground
The predominant interest was directed towards the ice cream area, where the solutions proposed by the company Nemox Through the equipment presented at the exhibition, they attracted the attention of many customers, successfully responding to their specific requirements.
Michael Todor, Brand Manager The Smart Confectioner, captured the essence of the event: "For me, Expo Nova Pan 2025 was more than an exhibition – it was a meeting between Nova Pan and our customers, pastry and bakery enthusiasts, with energy, inspiration and lots of good ideas. We had the opportunity to directly present the range of professional equipment and utensils (over 11.500 items from the portfolio) Confectioner Isteț), but also to offer visitors special prices, live demonstrations and concrete solutions for their businesses.
The majority of the customers' interest was in the ice cream area and the Nemox solution met the needs of many customers. Another point of interest was the demonstration Anna Gerasi – the World Chocolate Masters Italy champion – who reminded us all how creative and spectacular confectionery can be when taken to the level of art."
Industry overview
Expo Nova Pan It was not only an opportunity to exhibit the equipment, production lines and accessories distributed by the Brasov company, but also a demonstration of its integrated vision. Ciprian Brebeanu, co-founder of Nova Pan Group, provided an overview of the event's impact:
"Before expressing my opinion, I'll let some numbers speak for themselves:
• Over 500 visitors.
• Over 50 partners, equipment suppliers, raw material suppliers, consultants for European funds, technologists.
• Over 100 pieces of equipment on display and over 10.000 accessories presented in the Cofetarul Isteț store.
All of this reflects one thing: from our point of view, Expo Nova Pan was a real success. I hope that everyone who visited us had the same impression.”
"The goal of Expo Nova Pan was to give our collaborators the opportunity to get to know us better", continued Ciprian Brebeanu. "The main objective of this exhibition was to demonstrate that Nova Pan is today a company with a 360-degree vision. We offer complete support to our partners, from design and equipment through Nova Pan Equipment, to accessories through Confectioner Isteț, consumables produced by Nova Pan Line, industry information through White Art and technological demonstrations through Baking Show"This integrated ecosystem brings us full circle, so we can have a holistic view of our industry."
A strong team
The event was also a celebration of the team spirit that defines Nova Pan. Beyond investments and numbers, the energy and dedication of the team were the elements that brought the exhibition to life, transforming it into a memorable experience for the participants. "In the last two years, we have invested 14,2 million lei to develop and modernize. We have renovated the buildings, reaching over 4.000 square meters of space dedicated to our activity.
We have created a modern space, we regularly host renowned technologists from Europe for courses and demonstrations, we have created a specialized department for equipment service and we have built a modern unit for the production of clipband. Moreover, we produce ecologically with the help of photovoltaic panels, with an installed power of 700KW. These are just some of the investments we have made in recent years.
Give above these investments, it is the team spirit Nova Pan", and I hope that everyone who has crossed our threshold has felt it. This spirit is the most important, because it makes everything we think and wish for become reality", added Ciprian Brebeanu, emphasizing that the company's success relies on people as much as on technology.
A special event
Expo Nova Pan 2025 managed to create a bridge between the present and the future of the bakery, pastry, confectionery, chocolate and ice cream industry, providing a space where ideas took shape and collaborations were forged.
Company specialists Zeelandia they delighted visitors by preparing bakery and pastry products, such as puff pastries with various fillings, butter croissants, pizza or focaccia.
Through the combination of advanced technology, engaging demonstrations and a customer-centric approach, the event set a high standard for what constitutes authentic dialogue in this field.
"Thank you to everyone who joined us at Expo Nova Pan and who contributes to this continuous evolution!", concluded Ciprian Brebeanu, a message that sums up not only gratitude, but also the promise of a long-term project. With such a debut, Expo Nova Pan is already announcing itself as an annual landmark awaited by all those who believe in the power of innovation and community in transforming an industry.
Article written by Gabriela Dan, Editor-in-Chief Arta Albă
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