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Puratos

Puratos: 30 years in Romania and a vision oriented towards the future of bakery and confectionery

• In an industry in constant transformation, success no longer belongs only to those who adapt quickly – but to those who can anticipate what's coming. For over 30 years, Puratos has been...

Puratos' Maiaua Vitus, the star of the Louvre Museum's new artisan bakery

• Puratos, a leader in bakery, pastry, confectionery and chocolate solutions, announced that its traditional Vitus sourdough has been selected to become the base ingredient for La Boulangerie du...

The Viennoiserie Workshop held by Cyril Hervé in Brașov – a demonstration of excellence and innovation in pastry

• Brașov, March 19, 2025 – Pastry enthusiasts had the opportunity to discover the latest viennoiserie techniques during an exceptional workshop held by Cyril Hervé, Technical Advisor...

Interview with Gabriela Bereș, Puratos: "What really burdens me is to develop strategies, plans, things together with people...

• Gabriela Bereș, regional director for Central and Eastern Europe in the Puratos group, gave an exclusive interview to the Arta Albă editorial office. Gabriela Bereș, a graduate of the Faculty of Law, started her career in...

2025 trends for bakery and snacks: between innovation and sustainability

• The bakery and snack industry is preparing for a revolutionary 2025, where culinary indulgence, functional ingredients and sustainability will create new standards. According to studies by industry leaders such as ADM, Puratos, KOS, FMCG Gurus and Fresh...

Sprouted grains and seeds – the benefits of nature in every slice of bread

• Puratos elevates the use of the benefits of whole grains in bakery products to a higher level with the help of germination and fermentation processes. Today's consumers are increasingly aware…

Mini portions in the top of preferences: the trend of "bite-sized" portions reaches its peak in pastry and confectionery

• The trend for perfect bite-sized portions has become one of the most important innovations in the pastry and confectionery industry. An online study by Taste Tomorrow Puratos, which analyzed consumer data...

Puratos announces the main trends in bakery, pastry, confectionery and chocolate

• During an event held in Bucharest on October 03, 2024, Puratos, the world leader in the field of raw materials for bakery, pastry, confectionery and chocolate, presented the major trends that...

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